Michelle RaabApr 271 minWriting BusinessNew Study: Consumer Behavior Online Purchases with in Store Pick UpMarketing science geeks. New study came out on how ship-to-store moderates consumer satisfaction and behavior.
Michelle RaabApr 231 minWriting BusinessPurchase Behavior Research TrendsThis post will only be of interest to the geekiest of marketing science geeks. I took a rabbit hole dive on Google Scholar and searched...
Michelle RaabApr 211 minWriting BusinessUS Book Sales Week Before EasterBooks make great gifts. US children’s book sales see spike the week before Easter
Michelle RaabMar 252 minShort ReportsBook Buying Trends Report -- What influences readers decisions to buy books